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Rising to the Challenge- Miami Real Estate

Episode 574: 7.22.20

Miami Real Estate STILL Open For Business

As reopenings begin, it’s crucial to look toward the future and analyze how this has affected, and will continue to affect, sales efforts and the residential real estate market in Miami. Alicia Cervera Lamadrid with join us to talk virtual sales and how Natiivo Miami has continued to experience sales success during this time as Downtown Miami continues to evolve as a flourishing hub.


About our Guests

Alicia Cervera Lamadrid 

Managing Partner, Principal

Miami-raised and Havana born, Alicia Cervera Lamadrid comes from a family whose name is synonymous with luxurious land holdings; she grew up surrounded by real estate, with both parents in the business (Alicia Cervera Sr. founded Cervera Real Estate, Miami’s first real estate firm specializing in developer sales). Cervera Lamadrid joined her mother’s firm in the early 1980s and rose the ranks eventually making her mark with such luxury condos as The Imperial, Villa Regina and Bristol Towers in the up and coming Brickell Avenue. She took on different roles and learned the business from the ground up.

In 2011, Cervera Lamadrid was named Managing Partner of Cervera Real Estate and together with the company’s leadership spearheaded an effort to expand the company base. Passionate about real estate, Cervera Lamadrid continues to lead by example, servicing developer client needs while also assisting associates with individual and bulk transactions. Today, Cervera Lamadrid oversees over $4.5 billion of real estate sales in both pre-construction and general real estate.

Active in the community, Cervera Lamadrid is the youngest founding member of the Master Broker’s Forum established in 1992, and still serves as Honorary Chair. Cervera Lamadrid is active with the Downtown community through her Board positions at the DDA (Downtown Development Authority) Other Boards include the Miami United Way and “Hogar Clinica San Juan de Dios” in Peru, as well as advisory board member to the University of Miami “Master’s in Real Estate Development and Urbanism” Board. Alicia is a past member of the Mercy Hospital Foundation Board and the Host Committee to “Fashionably Conscious”, which raises funds for Coconut Grove Cares.



Episode 574: 7.22.20

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