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Commercial Real Estate Auctions Bring Speed, Transparency To Sales

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If you’ve never tried it or even thought about it, there’s a lot to be said for the auction process as a method of selling or buying distressed assets.

And we recently had three experts on the air to give us the scoop.

Joe Cuomo, SVP and co-head of business development at Auction.com, said the REO market is a melting ice cube, and his company has been a major beneficiary. Auction.com has sold $2.5 billion in real estate so far this year – lots of it for special servicers and banks.

The assets are quality, he said, and over the next two years he expects a wave of maturity defaults to push more property onto the market.

Barry Swatsenbarg, the national director of investment and loan sale advisory services for Friedman Integrated Real Estate Solutions in Michigan, said he has done $350 million to $450 million in sales during his 2.5 years working with Auction.com.

“The beauty of the auction process is, with the transparency, there are benefits to both sellers and buyers,” he said.

While buyers may have a smaller due diligence window, they can see their bids in real time, he said. If they win, they know by how much, so they don’t feel like they grossly overpaid for an asset.

And sellers have certainty of execution, Swatsenbarg said.

Charles P. Toppino, founder and president of Oak Pass Capital Management in Los Angeles, said the auction process gives efficiency to buyers by allowing them to start bidding at lower levels. The key, he said, is to know your limits.

“If you’re a disciplined buyer, you do your homework, you set your cap, and you live with it,” he said.

Of course, when you’re bidding, it’s only natural to wonder who’s bidding against you. Is it man – or machine? Cuomo said you can be confident in real market action once you get past the reserve amount. And unlike the traditional sales format, you know that you always have the opportunity to be the last click on the screen.

So, why would an experienced, traditional buyer like Toppino show interest in the auction process? Because he’s less likely to compete against institutional players with established financing.

“It’s very difficult to get a one-off asset financed by a bank,” he said. “If I can figure out how to pay a good price for an asset, I’m going to have a pretty good chance of being the best buyer on it.”

Swatsenbarg said Auction.com’s platform integrates easily into his firm’s sales process – which often involves transactions on defaulted CMBS.

“We had – in a couple of deals – closed bids that were 25 to 30 clicks past the reserve. The bidders were smaller investors. The deals were in the $5 million range, and they just wanted to have the property.”

Due diligence by buyers can be a problem, said Toppino, especially as special servicers may not have or want to provide the information.

“(But) As the asset quality goes up and the asset sizes go up, I think the market is going to demand higher-quality due diligence,” he said.

Added Cuomo: “We’re only as good as the quality of due diligence that’s provided by the sellers – and we let everybody know that upfront.”

So, what’s the bottom line on commercial real estate auctions? I think people get a risk-adjusted return on their investment. As a seller, the more transparency you can provide to a deal, the better pricing you’ll get. That’s where a good local broker comes in – someone who can round up the details and make the process as smooth as possible.

Cuomo said he thinks the auction process is only going to gain more credibility as the commercial real estate markets continue to thaw.

“The shift is on. It’s the transformation of real estate. It’s an offline to online game,” he said.

“All were trying to do is bring buyers and sellers together, just like eBay and Amazon. I think we’re here to stay. We’re working a lot more natural holders of real estate. We have deals coming in from the GGPs and the Blackstones and those types of folks. Even when the ice cube does melt, you’re going to see Auction.com around for a long time to come.”

Click here to listen to the entire interview on commercial real estate auctions.

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Great cities are shaped by people who see what others miss—and have the discipline to bring that vision to life. In this special episode of Fried On Business, Jim Fried pays tribute to Jeff Berkowitz, a Miami urban innovator whose leadership and insight helped influence the city’s growth and transformation.

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Listeners will hear how one individual’s contributions can ripple outward, affecting not only projects, but people and communities. Jim reminds us that behind every skyline are individuals whose ideas and actions helped shape it.

This episode is both a reflection and a reminder: the true measure of success is not just what you build, but the impact you leave behind.

This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

Great cities are shaped by people who see what others miss—and have the discipline to bring that vision to life. In this special episode of Fried On Business, Jim Fried pays tribute to Jeff Berkowitz, a Miami urban innovator whose leadership and insight helped influence the city’s growth and transformation.

Jim reflects on Jeff’s approach to development, leadership, and long-term thinking. Rather than focusing solely on transactions, Jeff understood the importance of place—how real estate, community, and infrastructure come together to create lasting value. His work was not just about buildings, but about shaping environments where people live, work, and connect.

Throughout the episode, Jim shares personal experiences and professional observations that highlight Jeff’s impact. He discusses the qualities that set Jeff apart: clarity of vision, consistency in execution, and a commitment to doing things the right way. These traits allowed him to navigate complex projects while maintaining trust with partners, stakeholders, and the broader community.

The conversation also emphasizes the broader lessons Jeff’s career provides. Leadership in urban development requires more than technical expertise—it demands patience, resilience, and the ability to think beyond immediate results. Jeff’s legacy demonstrates how thoughtful decision-making and long-term perspective can influence a city for generations.

Listeners will hear how one individual’s contributions can ripple outward, affecting not only projects, but people and communities. Jim reminds us that behind every skyline are individuals whose ideas and actions helped shape it.

This episode is both a reflection and a reminder: the true measure of success is not just what you build, but the impact you leave behind.

This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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Jim explains that family offices think differently than institutional investors. While returns matter, they are rarely the only priority. Capital preservation, long-term stability, and alignment of interests often outweigh aggressive growth strategies. Family offices are typically investing generational wealth, which means their decisions are shaped by a broader perspective that includes legacy, reputation, and continuity.

Throughout the episode, Jim highlights the importance of trust. Relationships play a central role in family office investing. Sponsors who demonstrate transparency, consistency, and credibility over time are far more likely to earn capital than those who simply present strong numbers. Jim discusses how due diligence extends beyond financials to include character, communication style, and the ability to manage adversity.

The conversation also explores governance and control. Family offices often seek clarity on decision-making authority, downside protection, and how risks are shared among partners. Flexible structuring can be a key differentiator, but only when it aligns incentives rather than creating confusion or conflict.

Listeners will learn how to approach family offices more effectively by understanding their priorities. Jim emphasizes that successful capital raising in this space requires patience, preparation, and a relationship-first mindset. It is not about pitching deals—it is about building partnerships.

If you are raising capital, investing alongside family offices, or simply trying to understand how private wealth operates, this episode provides a clear framework for navigating one of the most important capital sources in today’s market.

This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.



🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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Disclosure: Jim Fried owns stock in DeepBlocks

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This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.



🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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If you’ve been ignoring retail based on outdated assumptions, this episode offers a fresh perspective on why the sector is thriving—and how strategic thinking is driving its success.

This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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Jim breaks down the key drivers behind retail’s resurgence. One of the most important factors is supply. Over the past decade, very little new retail space was developed, which has created a shortage in many markets. At the same time, demand has remained steady or even grown, particularly for well-located, experience-driven retail environments.

The episode also explores how retail has evolved. It is no longer just about selling products—it is about creating experiences. Restaurants, fitness centers, service providers, and entertainment concepts are now critical components of successful retail centers. These tenants bring consistent foot traffic and are less vulnerable to online competition.

Jim discusses how the shift in tenant mix has strengthened the sector. Landlords are more selective, focusing on quality tenants that complement one another and create a destination. This curated approach leads to stronger occupancy, better rent growth, and more resilient assets.

Listeners will also learn why capital is flowing back into retail. Compared to other sectors facing uncertainty, retail offers relative stability when properly managed. Jim explains how investors are reevaluating the space and why disciplined underwriting remains essential.

If you’ve been ignoring retail based on outdated assumptions, this episode offers a fresh perspective on why the sector is thriving—and how strategic thinking is driving its success.

This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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If you operate in commercial real estate—or simply want to understand why the market feels frozen in some places and stressed in others—this episode offers a clear framework for interpreting the rate-driven reality of today’s CRE landscape.

This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

No issue is impacting commercial real estate more right now than interest rates. In this episode of Fried On Business, Jim Fried breaks down why elevated borrowing costs have become the defining force reshaping the CRE market—and what investors, developers, and owners need to understand moving forward.

Jim explains how high interest rates affect every layer of the market. Debt is more expensive, valuations are under pressure, refinancing has become significantly more difficult, and many deals that once worked simply no longer pencil. Assets purchased under low-rate assumptions are now facing serious challenges as debt maturities approach and lenders apply tighter underwriting standards.

Throughout the episode, Jim discusses how this environment is slowing transaction volume while simultaneously creating selective opportunity. Sellers anchored to yesterday’s pricing often struggle to meet buyers where the market now sits. At the same time, disciplined investors with liquidity and patience may find opportunities as repricing continues.

Jim also explores how elevated rates are changing behavior. Developers are delaying starts, sponsors are restructuring capital stacks, and borrowers are seeking creative financing solutions to bridge the gap. He explains why the cost of capital now matters more than almost any other underwriting variable and why ignoring rate sensitivity is no longer an option.

Listeners will gain a practical understanding of how to think through this environment strategically. Jim emphasizes that high-rate periods reward discipline, conservative assumptions, and strong relationships with lenders and capital partners. While painful for some, this market is also creating a reset that may produce healthier fundamentals over time.

If you operate in commercial real estate—or simply want to understand why the market feels frozen in some places and stressed in others—this episode offers a clear framework for interpreting the rate-driven reality of today’s CRE landscape.

This episode of Fried on Business is brought to you by our presenting sponsor, Warren Henry Auto Group.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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