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Best of Fried on Business- Adapting Your Brand; The Metaverse

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Episode 671  |  7.6.22

Adaptation and branding with Bruce Turkel
Bruce Turkel and Jim discuss adapting to challenges. The changes they made in their businesses to adapt and their plans to build their brands, their happiness, and position themselves for great futures.

Real estate metaverse technology with Olivia Ramos
With guest, Olivia Ramos, CEO, Deepblocks, it’s a new world as we have another shift in our technology platforms. What will be the new focus of the real estate business in the Metaverse and how will it be impacted?

 

About Our Guests

Olivia Ramos
CEO, Deepblocks

Olivia Ramos is the founder and CEO of Deepblocks, artificial intelligence software, unlocking the development potential of any property. She is a Singularity University graduate, a participant in the DARPA Innovation House, and holds a master’s degree in Architecture from Columbia University and a second master’s degree in Real Estate Development from the University of Miami.

About Deepblocks:

De-Risking Real Estate Development
Deepblocks integrates data layers with querying functionalities, automated 3D modeling, and financial projections – reducing investment risk, manpower, and time to market, boosting overall portfolio NOI.

 


Bruce Turkel
CEO
TURKEL Brands

Bruce Turkel, CEO and ECD for TURKEL Brands in Miami, FL. Turkel uses a unique combination of creativity and business acumen to help companies build their businesses by making their brands more valuable. Turkel is a serial entrepreneur who has created many successful companies.
Currently, Turkel is focused on his brand management agency, headquartered in Miami, and his Hispanic market advertising agency with 19 offices throughout the Spanish-speaking world. Bruce Turkel is an accomplished author and speaker. He has published three books on branding and marketing – Brain Darts; New Design: Miami; and Building Brand Value. He is also a passionate musician and fronts the Miami R&B band Blackstar.

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As homebuyers, investors, and real estate professionals navigate the uncertainty of rising interest rates, tighter lending conditions, and shifting credit strategies, Ed brings clarity and practical advice from the front lines of financing.

Drawing on decades of experience in residential and investment property lending, Ed shares:

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Whether you're trying to secure a home loan, advising clients, or investing in income property, this episode delivers the financial insights you need to make smart, confident decisions.

Ed also discusses how private lenders and smaller firms are stepping up as big banks tighten credit, and why personalized service is more important than ever in today’s lending landscape.

🎧 Tune in now for a real-world look at what’s happening behind the mortgage curtain—and how to use it to your advantage.



🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

In Episode 824 of Fried on Business, host Jim Fried welcomes Ed Cairo, founder and principal of American Home Finance Group, for a timely and strategic conversation about the state of the mortgage market in 2025.

As homebuyers, investors, and real estate professionals navigate the uncertainty of rising interest rates, tighter lending conditions, and shifting credit strategies, Ed brings clarity and practical advice from the front lines of financing.

Drawing on decades of experience in residential and investment property lending, Ed shares:

What interest rate movements mean for first-time buyers and investors

How banks are changing their underwriting in today’s market

The biggest mortgage mistakes buyers are making right now

When refinancing makes sense—and when it doesn’t

How brokers can better educate and guide their clients

Whether you're trying to secure a home loan, advising clients, or investing in income property, this episode delivers the financial insights you need to make smart, confident decisions.

Ed also discusses how private lenders and smaller firms are stepping up as big banks tighten credit, and why personalized service is more important than ever in today’s lending landscape.

🎧 Tune in now for a real-world look at what’s happening behind the mortgage curtain—and how to use it to your advantage.



🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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YouTube Video VVU4aS1uUXJ0T1VrQmVOeGNhODFzaHV3LnFBMHRobVlweWNr

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🎧 Tune in to hear the truth behind the trends—only on Fried on Business.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

In Episode 823 of Fried on Business, host Jim Fried welcomes back real estate analyst and journalist Peter Zalewski, founder of MiamiCondo.club, to deliver a data-driven breakdown of the Miami condo market in 2025.

With inventory rising and interest rate pressures reshaping buyer behavior, Peter gives a candid and research-backed look into what’s really happening in South Florida’s most dynamic property segment. The conversation explores pricing correction signals, stalled absorption rates, and how developers and brokers are reacting—or not reacting—to shifting conditions.

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Listeners will learn:

Which neighborhoods are oversupplied or overheated

Why cash buyers are hesitating despite opportunity

The real impact of interest rates on resale inventory

Strategic insights for brokers, investors, and buyers

Whether you’re considering a purchase, managing client portfolios, or trying to understand Miami’s evolving condo landscape, this episode offers the clarity you need.

🎧 Tune in to hear the truth behind the trends—only on Fried on Business.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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🎧 Listen now to hear how real estate careers are being built today—from the inside out.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

In Episode 821 of Fried on Business, host Jim Fried is joined by Tim Becker, Director of the UF Bergstrom Center for Real Estate Studies, and Max Wolfman, a student whose recent competition win is launching him into a promising real estate career in Miami.

This episode shines a light on how higher education—when paired with mentorship and real-world experience—can create powerful professional outcomes. Tim shares how the Bergstrom Center’s forward-thinking approach connects students with industry leaders and hands-on experiences that translate directly into job offers and career clarity.

Max discusses his personal journey through UF’s real estate program, including how participating in national competitions helped him develop the leadership, communication, and strategic skills needed to stand out in a competitive market. Now, Max is bringing that momentum to Miami, where he’s set to begin his first job in the field.

Whether you’re an aspiring professional, a current student, or someone looking to mentor the next generation of talent, this episode offers a front-row seat to how academic institutions can shape the future of industries through opportunity, community, and education.

🎧 Listen now to hear how real estate careers are being built today—from the inside out.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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Warren Henry Automotive is a sponsor of Fried on Business. This episode features a discussion of their training program as part of that ongoing relationship.

As the automotive world continues to evolve with technology and electrification, the demand for skilled technicians and service advisors is growing rapidly. Zinn shares how Warren Henry is addressing that gap by reaching out to students who want more than a classroom education. Through this program, participants gain hands-on experience, mentorship, and a real paycheck—all while developing valuable skills that can lead to full-time roles in one of Florida’s most respected dealership networks.

This episode covers how the initiative works, what students can expect to learn, and why supporting workforce development in trades is not just good business—it’s a smart investment in the future.

Whether you're an educator, parent, student, or someone curious about alternative career paths beyond college, this episode delivers real insight into how local businesses can drive impact and opportunity from the ground up.

🎧 Tune in now to learn how Warren Henry is putting young talent in the driver’s seat of their futures.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

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