Jim Fried of Fried On Business talks to social media expert John Peter Mahoney – @SocialMedia305 – and special guest Khalilah Camacho Ali, former wife of boxing champ Muhammad Ali. Mahoney is an event marketing, consulting, digital media and public relations expert. He taught Jim Fried the language of Twitter and the art behind Twitter and Facebook ads. Mahoney is also a top LinkedIn marketer. We discuss how Khalilah Camacho Ali is using social media to build her brand. She recently set up a Twitter account – @KhalilahCAli – and is using it to promote Team Humanity, which works with high schools to teach etiquette and manners.