South Florida’s Top Business Podcast

How to manage your brand, South Florida home building update

SHARE

how to manage your brand icon blank business card

Episode 411: 03-16-17

On this week’s show, Bruce Turkel of Turkel Brands gives us tips on how to manage your brand, and Steve LaTerra of Meyers Research discusses the home building markets in South Florida.

How to Manage Your Brand

Bruce Turkel is CEO and ECD at Turkel Brands in Miami, FL. Turkel uses a unique combination of creativity and business acumen to help companies build their businesses by making their brands more valuable.

Turkel is a serial entrepreneur who has created many successful companies. Currently, Turkel is focused on his brand management agency (www.turkel.info) and his new book – All About Them. Turkel is also an accomplished speaker, musician and artist.

Turkel will give tips on how to manage your brand.

South Florida Home Building Update

Steve LaTerra is managing director of Meyers Research in Phoenix. LaTerra has spent much of his career as a real estate analyst and investor. Prior to joining Meyers Research, he owned his own land investment and lot banking company, where he accumulated a portfolio of more than 1,000 lots throughout Arizona.

Previously, he served in Principal and Senior Executive positions with Land Advisors Capital, APEXCapital and Acacia Capital Corporation, where he collectively purchased or funded more than 20,000 residential lots throughout the United States.

LaTerra is the current Chair of ULI Arizona. He has been actively involved with several charitable organizations including the National Kidney Foundation of Arizona.

Jim and Steve discuss South Florida home building and the major factors impacting the home building markets here and in the U.S. generally.

Vivian Fried Kidney Transplant Update

Vivian Fried still needs a kidney donor. She is staying strong and upbeat! Please help!!

For an update on Vivian and her search for a kidney transplant, watch her interview on WPLGTV10 in Miami: http://bit.ly/Viv10

For information on kidney donation, email R1125@renewal.org

THANK YOU!

Episode 411: 03-16-17

(To download, right-click and select “Save Link As”.)

Recent Posts

Follow Us

Watch Recent Episode

Lessons We Can All Learn from the Florida Panthers' Stanley Cup Winning Formula

Jim Fried 9 views June 25, 2025 4:22 pm

In Episode 824 of Fried on Business, host Jim Fried welcomes Ed Cairo, founder and principal of American Home Finance Group, for a timely and strategic conversation about the state of the mortgage market in 2025.

As homebuyers, investors, and real estate professionals navigate the uncertainty of rising interest rates, tighter lending conditions, and shifting credit strategies, Ed brings clarity and practical advice from the front lines of financing.

Drawing on decades of experience in residential and investment property lending, Ed shares:

What interest rate movements mean for first-time buyers and investors

How banks are changing their underwriting in today’s market

The biggest mortgage mistakes buyers are making right now

When refinancing makes sense—and when it doesn’t

How brokers can better educate and guide their clients

Whether you're trying to secure a home loan, advising clients, or investing in income property, this episode delivers the financial insights you need to make smart, confident decisions.

Ed also discusses how private lenders and smaller firms are stepping up as big banks tighten credit, and why personalized service is more important than ever in today’s lending landscape.

🎧 Tune in now for a real-world look at what’s happening behind the mortgage curtain—and how to use it to your advantage.



🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

In Episode 824 of Fried on Business, host Jim Fried welcomes Ed Cairo, founder and principal of American Home Finance Group, for a timely and strategic conversation about the state of the mortgage market in 2025.

As homebuyers, investors, and real estate professionals navigate the uncertainty of rising interest rates, tighter lending conditions, and shifting credit strategies, Ed brings clarity and practical advice from the front lines of financing.

Drawing on decades of experience in residential and investment property lending, Ed shares:

What interest rate movements mean for first-time buyers and investors

How banks are changing their underwriting in today’s market

The biggest mortgage mistakes buyers are making right now

When refinancing makes sense—and when it doesn’t

How brokers can better educate and guide their clients

Whether you're trying to secure a home loan, advising clients, or investing in income property, this episode delivers the financial insights you need to make smart, confident decisions.

Ed also discusses how private lenders and smaller firms are stepping up as big banks tighten credit, and why personalized service is more important than ever in today’s lending landscape.

🎧 Tune in now for a real-world look at what’s happening behind the mortgage curtain—and how to use it to your advantage.



🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

0 0

YouTube Video VVU4aS1uUXJ0T1VrQmVOeGNhODFzaHV3LnFBMHRobVlweWNr

Mortgage Market Update - Is now the Time to Get Your Loan?

Jim Fried 5 views June 11, 2025 4:16 pm

In Episode 823 of Fried on Business, host Jim Fried welcomes back real estate analyst and journalist Peter Zalewski, founder of MiamiCondo.club, to deliver a data-driven breakdown of the Miami condo market in 2025.

With inventory rising and interest rate pressures reshaping buyer behavior, Peter gives a candid and research-backed look into what’s really happening in South Florida’s most dynamic property segment. The conversation explores pricing correction signals, stalled absorption rates, and how developers and brokers are reacting—or not reacting—to shifting conditions.

Peter also examines the psychology of buyers in today’s uncertain climate and challenges some of the “boom” narratives dominating mainstream real estate chatter. His message is clear: The market is at an inflection point, and only those with accurate information and a long-term mindset will make smart moves.

Listeners will learn:

Which neighborhoods are oversupplied or overheated

Why cash buyers are hesitating despite opportunity

The real impact of interest rates on resale inventory

Strategic insights for brokers, investors, and buyers

Whether you’re considering a purchase, managing client portfolios, or trying to understand Miami’s evolving condo landscape, this episode offers the clarity you need.

🎧 Tune in to hear the truth behind the trends—only on Fried on Business.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

In Episode 823 of Fried on Business, host Jim Fried welcomes back real estate analyst and journalist Peter Zalewski, founder of MiamiCondo.club, to deliver a data-driven breakdown of the Miami condo market in 2025.

With inventory rising and interest rate pressures reshaping buyer behavior, Peter gives a candid and research-backed look into what’s really happening in South Florida’s most dynamic property segment. The conversation explores pricing correction signals, stalled absorption rates, and how developers and brokers are reacting—or not reacting—to shifting conditions.

Peter also examines the psychology of buyers in today’s uncertain climate and challenges some of the “boom” narratives dominating mainstream real estate chatter. His message is clear: The market is at an inflection point, and only those with accurate information and a long-term mindset will make smart moves.

Listeners will learn:

Which neighborhoods are oversupplied or overheated

Why cash buyers are hesitating despite opportunity

The real impact of interest rates on resale inventory

Strategic insights for brokers, investors, and buyers

Whether you’re considering a purchase, managing client portfolios, or trying to understand Miami’s evolving condo landscape, this episode offers the clarity you need.

🎧 Tune in to hear the truth behind the trends—only on Fried on Business.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

1 0

YouTube Video VVU4aS1uUXJ0T1VrQmVOeGNhODFzaHV3LjdwOUNfaVozX2xN

Peter Zalewski Reveals What’s Really Happening in the Miami Condo Market

Jim Fried 156 views June 5, 2025 4:24 am

In Episode 821 of Fried on Business, host Jim Fried is joined by Tim Becker, Director of the UF Bergstrom Center for Real Estate Studies, and Max Wolfman, a student whose recent competition win is launching him into a promising real estate career in Miami.

This episode shines a light on how higher education—when paired with mentorship and real-world experience—can create powerful professional outcomes. Tim shares how the Bergstrom Center’s forward-thinking approach connects students with industry leaders and hands-on experiences that translate directly into job offers and career clarity.

Max discusses his personal journey through UF’s real estate program, including how participating in national competitions helped him develop the leadership, communication, and strategic skills needed to stand out in a competitive market. Now, Max is bringing that momentum to Miami, where he’s set to begin his first job in the field.

Whether you’re an aspiring professional, a current student, or someone looking to mentor the next generation of talent, this episode offers a front-row seat to how academic institutions can shape the future of industries through opportunity, community, and education.

🎧 Listen now to hear how real estate careers are being built today—from the inside out.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

In Episode 821 of Fried on Business, host Jim Fried is joined by Tim Becker, Director of the UF Bergstrom Center for Real Estate Studies, and Max Wolfman, a student whose recent competition win is launching him into a promising real estate career in Miami.

This episode shines a light on how higher education—when paired with mentorship and real-world experience—can create powerful professional outcomes. Tim shares how the Bergstrom Center’s forward-thinking approach connects students with industry leaders and hands-on experiences that translate directly into job offers and career clarity.

Max discusses his personal journey through UF’s real estate program, including how participating in national competitions helped him develop the leadership, communication, and strategic skills needed to stand out in a competitive market. Now, Max is bringing that momentum to Miami, where he’s set to begin his first job in the field.

Whether you’re an aspiring professional, a current student, or someone looking to mentor the next generation of talent, this episode offers a front-row seat to how academic institutions can shape the future of industries through opportunity, community, and education.

🎧 Listen now to hear how real estate careers are being built today—from the inside out.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

1 0

YouTube Video VVU4aS1uUXJ0T1VrQmVOeGNhODFzaHV3Lmg1Y3BaUFhTMFJn

Training Tomorrow’s Talent: UF’s Bergstrom Center and the Future of Real Estate Education

Jim Fried 11 views May 21, 2025 4:20 pm

In Episode 820 of Fried on Business, host Jim Fried welcomes Larry Zinn, Executive General Manager of Warren Henry Automotive, to talk about the company’s groundbreaking automotive vocational training program—a paid, two-year opportunity aimed at helping high school students launch careers in the auto industry.

Warren Henry Automotive is a sponsor of Fried on Business. This episode features a discussion of their training program as part of that ongoing relationship.

As the automotive world continues to evolve with technology and electrification, the demand for skilled technicians and service advisors is growing rapidly. Zinn shares how Warren Henry is addressing that gap by reaching out to students who want more than a classroom education. Through this program, participants gain hands-on experience, mentorship, and a real paycheck—all while developing valuable skills that can lead to full-time roles in one of Florida’s most respected dealership networks.

This episode covers how the initiative works, what students can expect to learn, and why supporting workforce development in trades is not just good business—it’s a smart investment in the future.

Whether you're an educator, parent, student, or someone curious about alternative career paths beyond college, this episode delivers real insight into how local businesses can drive impact and opportunity from the ground up.

🎧 Tune in now to learn how Warren Henry is putting young talent in the driver’s seat of their futures.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

In Episode 820 of Fried on Business, host Jim Fried welcomes Larry Zinn, Executive General Manager of Warren Henry Automotive, to talk about the company’s groundbreaking automotive vocational training program—a paid, two-year opportunity aimed at helping high school students launch careers in the auto industry.

Warren Henry Automotive is a sponsor of Fried on Business. This episode features a discussion of their training program as part of that ongoing relationship.

As the automotive world continues to evolve with technology and electrification, the demand for skilled technicians and service advisors is growing rapidly. Zinn shares how Warren Henry is addressing that gap by reaching out to students who want more than a classroom education. Through this program, participants gain hands-on experience, mentorship, and a real paycheck—all while developing valuable skills that can lead to full-time roles in one of Florida’s most respected dealership networks.

This episode covers how the initiative works, what students can expect to learn, and why supporting workforce development in trades is not just good business—it’s a smart investment in the future.

Whether you're an educator, parent, student, or someone curious about alternative career paths beyond college, this episode delivers real insight into how local businesses can drive impact and opportunity from the ground up.

🎧 Tune in now to learn how Warren Henry is putting young talent in the driver’s seat of their futures.

🎙️ New to streaming or looking to level up? Check out StreamYard and get $10 discount! 😍 https://streamyard.com/pal/d/6126418013716480

3 0

YouTube Video VVU4aS1uUXJ0T1VrQmVOeGNhODFzaHV3LlN2NUdnM1NTSVVr

From Classroom to Garage: Larry Zinn on Career Paths in the Auto Industry

Jim Fried 35 views May 15, 2025 4:26 am