Jim Fried of Fried On Business talks to Bernard Zyscovich, FAIA, Managing Principal of Zyscovich Architects in Miami. He studied urban design and architecture at the Universita’ di Architettura in Venice, Italy, and New York’s Pratt Institute, where he received his Bachelor of Architecture degree. Zyscovich founded his urban planning, architecture and urban design firm, Zyscovich Architects, in 1977 and quickly became an integral part of the South Florida community. The firm is celebrating its 40th anniversary “Making People Places” this year. Today, the Miami-headquartered firm has offices in New York City, Winter Park, FL, and Bogotá, Colombia. Jim and Bernard Zyscovich discuss placemaking in South Florida – making people places that enhance communities and lifestyles for all.