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RealConnex melds best of technology, real estate and social media

In the old days, getting real estate deals done required a lot. A lot of phone calls. A lot of shoe leather. A lot of time. And, sadly, a lot of money.

The advent of the Internet and social media hasn’t taken the place of all that legwork, but man has it helped.

And when a visionary like Roy Abrams applies the technology to the business aspects of real estate, the result is nothing short of astonishing.

Abrams is CEO and Founder of RealConnex. During the latest Fried On Business program, he said the website is the first of its kind because it connects real estate professionals with capital, investments, services – and each other.

“The main value proposition that we claim and deliver is that, as a real estate professional, we’ll get you what you need in a fraction of the time and at a fraction of the cost and in completely new ways,” he said.

“It’s the future of professional real estate.”

Now, in real estate, your paycheck is largely a function of your network. Abrams said RealConnex helps people like me expand their networks by serving as the Google Cast of professional real estate. The service gets you to your destination through one of five portals:

– Capital
– Invest or Lend
– Services
– Buy, Sell or Lease
– Networking

“It will guide you to the kind of networks and people that you want to be meeting, and against very precise engagement characteristics,” he said.

One characteristic that is near and dear to my heart would be the family office. Abrams said RealConnex provides access to some 2,500 family offices with the click of a button.

That convenience applies to syndication also, which RealConnex can facilitate in a manner that is fully compliant with the Securities and Exchange Commission, he said.

Abrams added there is $40 billion in institutional capital on the platform looking for investment opportunities.

To me, the whole thing is simply astounding. In all, it’s a deal-centric view of professional real estate, Abrams said. RealConnex taps into an ecosystem of professional groups that need to come together for a deal to happen.

“It’s meets LinkedIn – without the noise. It’s relevancy. It’s accuracy. It’s getting to your outcome,” he said.

Right now, Abrams is offering a great deal to Fried On Business fans. Visit to get three months of membership free. After that, you get 15% off when you sign up.

Click here to listen to the full interview with Roy Abrams, CEO and Founder of RealConnex.



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